We received a warm welcome from Mac on all of our returns to the room. It made us feel so special. And Alice was able to fill the void...
- Cynthia Sharpley
My recent stay at Birds of a Feather was a great experience. As a new student to Royal Roads University I found the location to the...
- Dianne Appleby
This has been all we dreamed of it being. Thank you so much for your hospitality, directions and restaurant advice. Your home is...
- Steve & Jensie
Enjoyed my stay did a lot of first timers-Opera and the tea house- both unforgettable experiences. Thanks for your hospitality,...
- Helen
We thoroughly our stay at this beautiful place. Our room was comfy, clean, cozy, and tastefully decorated. The beds were extremely...
- Dana, Dennis and Greg Hansen
A gorgeous day and beautiful location for our wedding.
- Mark & Sandra
Yes, you do live in a postcard. We enjoyed your home, and hospitality. We loved the quiet atmosphere, and private setting.
- Peter & Joyce
We have enjoyed your B&B so much. As first time B&B'ers usually traveling in an RV, we did not know what to expect. It is a...
- Julie and Rodney
A hike in the woods  To a castle remote. A twilight cruise  As we paddled your boat.   Time was well spent  With plenty...
- Two seasoned Love birds Don & Jan Smith
We enjoyed taking the canoe around the lagoon. On the far side we found many crab, starfish, clams, and sand dollar. Red Fish Blue...
- Mike and Deena



Course #1: How to start a Bed and Breakfast / Vacation Rental - for Aspiring InnKeepers

Best Price Guarantee

Cost: $485.00 (add $150.00 for each extra person) plus cost of accommodations where required

4 to 5 hours over 1 day covers the items listed below.

All Bed & Breakfast and Vacation Rental courses are taught one-on-one custom scheduled for you and usually taught on location at our B&B, or if you prefer at our QCollege.com


  • making it legal
  • a business structure
  • taxation
  • income tax
  • business license information
  • zoning regulations
  • building code and fire safety regulations
  • permits
  • identification signs
  • fire regulations
  • fire containment
  • egress
  • detection
  • suppression
  • insurance


  • write-offs
  • research costs
  • miscellaneous start-up costs
  • calculating business portion of home
  • how much are my rooms worth
  • helpful hints
  • Reservation / Booking systems

This is the B&B / Vacation Rental Business

  • where to begin
  • what's in a name
  • register your name
  • what is a B&B
  • can you operate a B&B
  • who will be my clients
  • smokers, pets, and children
  • neighbourhood assessment
  • tourist attractions
  • know your competition
  • advantages
  • disadvantages
  • skills required
  • brochures and other print material

Setting up an existing Home - if you get to me before you build, or renovate I am also available for consulting both on site at your location, and/or blueprints

  • renovations
  • bedrooms
  • extra touches
  • beds and bedding
  • bathrooms
  • hallways and stairwells
  • common areas
  • guest eating area
  • your private space
  • decorating and upkeep
  • gardens
  • house rules
  • wedding parties
  • please don't come back
  • stolen goods
  • accidents
  • asking for payment

Digital Marketing

  • This is a separtate 2-part course about social media, web sites, blogs, channel partners, channel managers, OTA's, guest reviews including TripAdvisor

Odds and Ends

  • B&B associations
  • networking
  • internet considerations
  • accreditations
  • Food Safe certification
  • casual labour versus employees
  • WCB

How To Name Your Bed and Breakfast and/or Vacation Rental

  1. Make a fairly long list of potential names before settling on one.
  2. Ask some friends whose opinions you trust to give honest input.
  3. Consider using your inn's location in the name. But be careful -- names like Inn by the Sea are overused.
  4. If your inn has a special history, consider working that into the name.
  5. Think about alternative meanings. For example, "Harry" sounds like "hairy" and might not always be particularly inviting.
  6. Say the name out loud several times, and have people who aren't familiar with it do the same. Names that are hard to pronounce aren't the most useful.
  7. Make sure it's fresh. Search for the name on the Internet -- if dozens of hits come up in any context, or if even a small handful of other bed and breakfasts are already using the name, throw it away.
  8. Think about how it will look in a logo. Long names can be hard to use on brochures and business cards.
  9. Look up potential URLs. If you want to be Smith's Bed and Breakfast, look up URLs like smiths.com and smithsbb.com to make sure a good one is available for you. And, since domain registration is relatively inexpensive, you may as well go ahead and reserve any domain name you might want in the future.
  10. Don't forget that someday you'll want to sell the inn. Personal names (e.g. Smith's Bed and Breakfast) generally don't pass on as well as names like Golden Eagle Bed and Breakfast.
  11. Think alphabetically. Some B&B directories list inns in alphabetical order. Apple House Bed and Breakfast scores better here than Yellow Frog Inn.
  12. Remember that naming your inn should balance all of these suggestions. AAA Bed and Breakfast might get you good placement in some inn directories, but it sounds stale and institutional.
  13. Make sure you like the name. After all, it's your bed and breakfast


Dieter Gerhard

northStudio.com | StikkyMedia.com | QCollege.ca | Q.Academy | BirdsofaFeather.ca | MarineEcotours.com

T: 250-391-8889
T: 800-730-4790
E: dieter@birdsofafeather.ca

FB/northstudio | FB/StikkyMedia | FB/QCollege | FB/QAcademyTraining | FB/BedandBreakfastVictoria | FB/MarineEcoTours


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